Interactive
Table
Vaillant Expo Remscheid 2024
with Schmidhuber Brand Experience
Vaillant Expo in Remscheid is a brand experience and training space where the company showcases its latest heating technologies and provides hands-on education for professionals and partners.
I developed the motion concept and visual language for the interactive table. The cube became the central visual element and guided visitors through the three experience stages while keeping the experience visually consistent.
Using the same motion language across the projection, cube, and interface creates one connected experience and helps visitors understand where they are.
The cube is the starting point of the interaction. Motion expands from the cube into the projection, connecting the physical object with the digital content.
The intro translates that system into motion. Since the table is visible from both sides, it had to work from multiple angles. Using the core shapes and the cube, it sets up the interaction and gives a clear entry point.
In the end, the same forms carry through everything — from the interface to the intro and the physical cube. It all comes from the initial idea of building a consistent visual journey, so the whole experience feels connected.
